1 Report Overview 1.1 Study Scope 1.2 Market Analysis by Type 1.2.1 Global AR & VR Software Market Size Growth Rate by Type: 2017 VS 2021 VS 2028 1.2.2 Augmented Reality Software 1.2.3 Virtual Reality Software 1.3 Market by Application 1.3.1 Global AR & VR Software Market Share by Application: 2017 VS 2021 VS 2028 1.3.2 Large Enterprises 1.3.3 SMEs 1.4 Study Objectives 1.5 Years Considered 2 Global Growth Trends 2.1 Global AR & VR Software Market Perspective (2017-2028) 2.2 AR & VR Software Growth Trends by Region 2.2.1 AR & VR Software Market Size by Region: 2017 VS 2021 VS 2028 2.2.2 AR & VR Software Historic Market Size by Region (2017-2022) 2.2.3 AR & VR Software Forecasted Market Size by Region (2023-2028) 2.3 AR & VR Software Market Dynamics 2.3.1 AR & VR Software Industry Trends 2.3.2 AR & VR Software Market Drivers 2.3.3 AR & VR Software Market Challenges 2.3.4 AR & VR Software Market Restraints 3 Competition Landscape by Key Players 3.1 Global Top AR & VR Software Players by Revenue 3.1.1 Global Top AR & VR Software Players by Revenue (2017-2022) 3.1.2 Global AR & VR Software Revenue Market Share by Players (2017-2022) 3.2 Global AR & VR Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3) 3.3 Players Covered: Ranking by AR & VR Software Revenue 3.4 Global AR & VR Software Market Concentration Ratio 3.4.1 Global AR & VR Software Market Concentration Ratio (CR5 and HHI) 3.4.2 Global Top 10 and Top 5 Companies by AR & VR Software Revenue in 2021 3.5 AR & VR Software Key Players Head office and Area Served 3.6 Key Players AR & VR Software Product Solution and Service 3.7 Date of Enter into AR & VR Software Market 3.8 Mergers & Acquisitions, Expansion Plans 4 AR & VR Software Breakdown Data by Type 4.1 Global AR & VR Software Historic Market Size by Type (2017-2022) 4.2 Global AR & VR Software Forecasted Market Size by Type (2023-2028) 5 AR & VR Software Breakdown Data by Application 5.1 Global AR & VR Software Historic Market Size by Application (2017-2022) 5.2 Global AR & VR Software Forecasted Market Size by Application (2023-2028) 6 North America 6.1 North America AR & VR Software Market Size (2017-2028) 6.2 North America AR & VR Software Market Size by Country (2017-2022) 6.3 North America AR & VR Software Market Size by Country (2023-2028) 6.4 United States 6.5 Canada 7 Europe 7.1 Europe AR & VR Software Market Size (2017-2028) 7.2 Europe AR & VR Software Market Size by Country (2017-2022) 7.3 Europe AR & VR Software Market Size by Country (2023-2028) 7.4 Germany 7.5 France 7.6 U.K. 7.7 Italy 7.8 Russia 7.9 Nordic Countries 8 Asia-Pacific 8.1 Asia-Pacific AR & VR Software Market Size (2017-2028) 8.2 Asia-Pacific AR & VR Software Market Size by Country (2017-2022) 8.3 Asia-Pacific AR & VR Software Market Size by Country (2023-2028) 8.4 China 8.5 Japan 8.6 South Korea 8.7 Southeast Asia 8.8 India 8.9 Australia 9 Latin America 9.1 Latin America AR & VR Software Market Size (2017-2028) 9.2 Latin America AR & VR Software Market Size by Country (2017-2022) 9.3 Latin America AR & VR Software Market Size by Country (2023-2028) 9.4 Mexico 9.5 Brazil 10 Middle East & Africa 10.1 Middle East & Africa AR & VR Software Market Size (2017-2028) 10.2 Middle East & Africa AR & VR Software Market Size by Country (2017-2022) 10.3 Middle East & Africa AR & VR Software Market Size by Country (2023-2028) 10.4 Turkey 10.5 Saudi Arabia 10.6 UAE 11 Key Players Profiles 11.1 Kentico Kontent 11.1.1 Kentico Kontent Company Detail 11.1.2 Kentico Kontent Business Overview 11.1.3 Kentico Kontent AR & VR Software Introduction 11.1.4 Kentico Kontent Revenue in AR & VR Software Business (2017-2022) 11.1.5 Kentico Kontent Recent Development 11.2 ARKit 11.2.1 ARKit Company Detail 11.2.2 ARKit Business Overview 11.2.3 ARKit AR & VR Software Introduction 11.2.4 ARKit Revenue in AR & VR Software Business (2017-2022) 11.2.5 ARKit Recent Development 11.3 Vuforia Engine 11.3.1 Vuforia Engine Company Detail 11.3.2 Vuforia Engine Business Overview 11.3.3 Vuforia Engine AR & VR Software Introduction 11.3.4 Vuforia Engine Revenue in AR & VR Software Business (2017-2022) 11.3.5 Vuforia Engine Recent Development 11.4 Unity 11.4.1 Unity Company Detail 11.4.2 Unity Business Overview 11.4.3 Unity AR & VR Software Introduction 11.4.4 Unity Revenue in AR & VR Software Business (2017-2022) 11.4.5 Unity Recent Development 11.5 Unreal Engine 11.5.1 Unreal Engine Company Detail 11.5.2 Unreal Engine Business Overview 11.5.3 Unreal Engine AR & VR Software Introduction 11.5.4 Unreal Engine Revenue in AR & VR Software Business (2017-2022) 11.5.5 Unreal Engine Recent Development 11.6 Contentful 11.6.1 Contentful Company Detail 11.6.2 Contentful Business Overview 11.6.3 Contentful AR & VR Software Introduction 11.6.4 Contentful Revenue in AR & VR Software Business (2017-2022) 11.6.5 Contentful Recent Development 11.7 Autodesk 11.7.1 Autodesk Company Detail 11.7.2 Autodesk Business Overview 11.7.3 Autodesk AR & VR Software Introduction 11.7.4 Autodesk Revenue in AR & VR Software Business (2017-2022) 11.7.5 Autodesk Recent Development 11.8 CryEngine 11.8.1 CryEngine Company Detail 11.8.2 CryEngine Business Overview 11.8.3 CryEngine AR & VR Software Introduction 11.8.4 CryEngine Revenue in AR & VR Software Business (2017-2022) 11.8.5 CryEngine Recent Development 11.9 Facebook Spaces 11.9.1 Facebook Spaces Company Detail 11.9.2 Facebook Spaces Business Overview 11.9.3 Facebook Spaces AR & VR Software Introduction 11.9.4 Facebook Spaces Revenue in AR & VR Software Business (2017-2022) 11.9.5 Facebook Spaces Recent Development 11.10 Virtual Reality on Steam 11.10.1 Virtual Reality on Steam Company Detail 11.10.2 Virtual Reality on Steam Business Overview 11.10.3 Virtual Reality on Steam AR & VR Software Introduction 11.10.4 Virtual Reality on Steam Revenue in AR & VR Software Business (2017-2022) 11.10.5 Virtual Reality on Steam Recent Development 12 Analyst's Viewpoints/Conclusions 13 Appendix 13.1 Research Methodology 13.1.1 Methodology/Research Approach 13.1.2 Data Source 13.2 Disclaimer 13.3 Author Details

List of Tables Table 1. Global AR & VR Software Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028 Table 2. Key Players of Augmented Reality Software Table 3. Key Players of Virtual Reality Software Table 4. Global AR & VR Software Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028 Table 5. Global AR & VR Software Market Size by Region (US$ Million): 2017 VS 2021 VS 2028 Table 6. Global AR & VR Software Market Size by Region (2017-2022) & (US$ Million) Table 7. Global AR & VR Software Market Share by Region (2017-2022) Table 8. Global AR & VR Software Forecasted Market Size by Region (2023-2028) & (US$ Million) Table 9. Global AR & VR Software Market Share by Region (2023-2028) Table 10. AR & VR Software Market Trends Table 11. AR & VR Software Market Drivers Table 12. AR & VR Software Market Challenges Table 13. AR & VR Software Market Restraints Table 14. Global AR & VR Software Revenue by Players (2017-2022) & (US$ Million) Table 15. Global AR & VR Software Market Share by Players (2017-2022) Table 16. Global Top AR & VR Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR & VR Software as of 2021) Table 17. Ranking of Global Top AR & VR Software Companies by Revenue (US$ Million) in 2021 Table 18. Global 5 Largest Players Market Share by AR & VR Software Revenue (CR5 and HHI) & (2017-2022) Table 19. Key Players Headquarters and Area Served Table 20. Key Players AR & VR Software Product Solution and Service Table 21. Date of Enter into AR & VR Software Market Table 22. Mergers & Acquisitions, Expansion Plans Table 23. Global AR & VR Software Market Size by Type (2017-2022) & (US$ Million) Table 24. Global AR & VR Software Revenue Market Share by Type (2017-2022) Table 25. Global AR & VR Software Forecasted Market Size by Type (2023-2028) & (US$ Million) Table 26. Global AR & VR Software Revenue Market Share by Type (2023-2028) Table 27. Global AR & VR Software Market Size by Application (2017-2022) & (US$ Million) Table 28. Global AR & VR Software Revenue Market Share by Application (2017-2022) Table 29. Global AR & VR Software Forecasted Market Size by Application (2023-2028) & (US$ Million) Table 30. Global AR & VR Software Revenue Market Share by Application (2023-2028) Table 31. North America AR & VR Software Market Size by Country (2017-2022) & (US$ Million) Table 32. North America AR & VR Software Market Size by Country (2023-2028) & (US$ Million) Table 33. Europe AR & VR Software Market Size by Country (2017-2022) & (US$ Million) Table 34. Europe AR & VR Software Market Size by Country (2023-2028) & (US$ Million) Table 35. Asia-Pacific AR & VR Software Market Size by Region (2017-2022) & (US$ Million) Table 36. Asia-Pacific AR & VR Software Market Size by Region (2023-2028) & (US$ Million) Table 37. Latin America AR & VR Software Market Size by Country (2017-2022) & (US$ Million) Table 38. Latin America AR & VR Software Market Size by Country (2023-2028) & (US$ Million) Table 39. Middle East & Africa AR & VR Software Market Size by Country (2017-2022) & (US$ Million) Table 40. Middle East & Africa AR & VR Software Market Size by Country (2023-2028) & (US$ Million) Table 41. Kentico Kontent Company Detail Table 42. Kentico Kontent Business Overview Table 43. Kentico Kontent AR & VR Software Product Table 44. Kentico Kontent Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 45. Kentico Kontent Recent Development Table 46. ARKit Company Detail Table 47. ARKit Business Overview Table 48. ARKit AR & VR Software Product Table 49. ARKit Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 50. ARKit Recent Development Table 51. Vuforia Engine Company Detail Table 52. Vuforia Engine Business Overview Table 53. Vuforia Engine AR & VR Software Product Table 54. Vuforia Engine Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 55. Vuforia Engine Recent Development Table 56. Unity Company Detail Table 57. Unity Business Overview Table 58. Unity AR & VR Software Product Table 59. Unity Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 60. Unity Recent Development Table 61. Unreal Engine Company Detail Table 62. Unreal Engine Business Overview Table 63. Unreal Engine AR & VR Software Product Table 64. Unreal Engine Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 65. Unreal Engine Recent Development Table 66. Contentful Company Detail Table 67. Contentful Business Overview Table 68. Contentful AR & VR Software Product Table 69. Contentful Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 70. Contentful Recent Development Table 71. Autodesk Company Detail Table 72. Autodesk Business Overview Table 73. Autodesk AR & VR Software Product Table 74. Autodesk Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 75. Autodesk Recent Development Table 76. CryEngine Company Detail Table 77. CryEngine Business Overview Table 78. CryEngine AR & VR Software Product Table 79. CryEngine Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 80. CryEngine Recent Development Table 81. Facebook Spaces Company Detail Table 82. Facebook Spaces Business Overview Table 83. Facebook Spaces AR & VR Software Product Table 84. Facebook Spaces Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 85. Facebook Spaces Recent Development Table 86. Virtual Reality on Steam Company Detail Table 87. Virtual Reality on Steam Business Overview Table 88. Virtual Reality on Steam AR & VR Software Product Table 89. Virtual Reality on Steam Revenue in AR & VR Software Business (2017-2022) & (US$ Million) Table 90. Virtual Reality on Steam Recent Development Table 91. Research Programs/Design for This Report Table 92. Key Data Information from Secondary Sources Table 93. Key Data Information from Primary Sources List of Figures Figure 1. Global AR & VR Software Market Share by Type: 2021 VS 2028 Figure 2. Augmented Reality Software Features Figure 3. Virtual Reality Software Features Figure 4. Global AR & VR Software Market Share by Application in 2021 & 2028 Figure 5. Large Enterprises Case Studies Figure 6. SMEs Case Studies Figure 7. AR & VR Software Report Years Considered Figure 8. Global AR & VR Software Market Size (US$ Million), Year-over-Year: 2017-2028 Figure 9. Global AR & VR Software Market Size, (US$ Million), 2017 VS 2021 VS 2028 Figure 10. Global AR & VR Software Market Share by Region: 2021 VS 2028 Figure 11. Global AR & VR Software Market Share by Players in 2021 Figure 12. Global Top AR & VR Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR & VR Software as of 2021) Figure 13. The Top 10 and 5 Players Market Share by AR & VR Software Revenue in 2021 Figure 14. North America AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 15. North America AR & VR Software Market Share by Country (2017-2028) Figure 16. United States AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 17. Canada AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 18. Europe AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 19. Europe AR & VR Software Market Share by Country (2017-2028) Figure 20. Germany AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 21. France AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 22. U.K. AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 23. Italy AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 24. Russia AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 25. Nordic Countries AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 26. Asia-Pacific AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 27. Asia-Pacific AR & VR Software Market Share by Region (2017-2028) Figure 28. China AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 29. Japan AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 30. South Korea AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 31. Southeast Asia AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 32. India AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 33. Australia AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 34. Latin America AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 35. Latin America AR & VR Software Market Share by Country (2017-2028) Figure 36. Mexico AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 37. Brazil AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 38. Middle East & Africa AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 39. Middle East & Africa AR & VR Software Market Share by Country (2017-2028) Figure 40. Turkey AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 41. Saudi Arabia AR & VR Software Market Size YoY Growth (2017-2028) & (US$ Million) Figure 42. Kentico Kontent Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 43. ARKit Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 44. Vuforia Engine Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 45. Unity Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 46. Unreal Engine Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 47. Contentful Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 48. Autodesk Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 49. CryEngine Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 50. Facebook Spaces Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 51. Virtual Reality on Steam Revenue Growth Rate in AR & VR Software Business (2017-2022) Figure 52. Bottom-up and Top-down Approaches for This Report Figure 53. Data Triangulation Figure 54. Key Executives Interviewed

Kentico Kontent ARKit Vuforia Engine Unity Unreal Engine Contentful Autodesk CryEngine Facebook Spaces Virtual Reality on Steam